Lures

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ENGINEERED FOR THE CATCH. BUILT FOR BATTLE.

a man riding a skateboard down the side of a ramp
a man riding a skateboard down the side of a ramp
a man riding a skateboard down a street next to tall buildings
a man riding a skateboard down a street next to tall buildings
  • Core Material: Lead Alloy Body for optimal balance and consistent castability.
  • Weights Available: 100g to 300g—Perfectly weighted to match various techniques.
  • Finish: Multi-layer Polyurethane Topcoat, machine-applied for chip-resistant durability and a premium look.
  • Attraction: High-Definition Holographic Film, enhancing visual presence and light reflection underwater.

ADVANCED PRECISION ENGINEERING

a man riding a skateboard down a street next to tall buildings
a man riding a skateboard down a street next to tall buildings
  • Flawless Swim: The weight distribution is digitally balanced, providing perfect, life-like swimming action every time.
  • Maximum Trigger: Our striking holographic finishes are precisely applied to guarantee fish strikes on every retrieve.
  • Versatility: Multiple weight options are designed to support every fishing style, from deep jigging to high-speed retrieve.

STUDIED FOR PERFECT ACTION

We utilize state-of-the-art machinery and extensive research to achieve unparalleled consistency in every lure. This advanced manufacturing ensures:

GUARANTEED, BATTLE-TESTED DURABILITY

Every lure is not just painted—it's shielded.Our meticulous process and superior, corrosion-resistant hardware are engineered to withstand the harshest fishing environments.
From sharp teeth to rocky bottoms, the quality is guaranteed to hold up. Invest once, fish repeatedly without compromise.
This commitment means you spend less time replacing gear and more time on the water.